Marista's Cuba Business Self-Marketing Ideas: Search Engine Optimization

Self-Marketing Ideas: Search Engine Optimization

When you want to get your name & talents known to a wide audience,being excellent at what you do is only the first step,and the most important part is arguably acting on self-marketing ideas.

The Many Types of Self-Marketing Ideas

Great marketing isn’t just something you blindly jump on without looking at the caveats. It’s something where,by the end of a campaign,you won’t be asking yourself about what could’ve made it a whole lot easier.

There are many different types of marketing out there. Some time-tested & very effective,and others not as effective in the long run.

There’s a means of marketing which you’re probably mulling over. Chances are,it’s because there are just as many people who think it’s effective,as there are those who think it’s INeffective!

Why Search Engine Optimization

Search engine optimization is just one of those things. Where it seems that knowing SEO is very much a commonality across digital marketers,it seems that there’s an equal amount of people who’ve skeptically yelled “SEO is dead” out loud repeatedly.

Truth be told,SEO can be difficult to measure. There are tons of ins and outs to it,and Google is changing their search algorithms every week,so one technique that may’ve worked last week won’t work the next.

Carefully executed with every aspect taken into consideration,SEO can be the most effective form of marketing you’ll have ever experienced. Today,society turns to Google more than anything else when they want their questions answered,so whatever niche you’re in,it’s certain that people are looking for experts like you. Effectively,Google decides who your target audience gets to work with.

For SEO to truly work,Google wants trust from you as an authority. You don’t develop that long-term trust using PPC. You do it using SEO,and there are internet marketers who know how.

Trust,in general,is essential to you when you do your personal branding,so a well thought-out SEO campaign could be the ultimate inciting force for your exposure to a wider audience.

When You’re On Top of Google,It Gives You Bragging Rights

Professional SEO gives you bragging rights about your self-marketing. It gives you the confidence that when people ask you how you’re doing,you can resoundingly answer that you’re on top of the world – well,on Google anyways! Google is one of the ultimate platforms for people to discover people and businesses,so consider yourself thankful that you even landed here.

You’re a rare gem that is on the verge of taking action on tried-&-true services to get your name out there,where other people wouldn’t even think of touching it.

So why not act on it?

You’ll be amazed that someone is helping you to be found on-demand on Google. That doesn’t happen so easily using pay-per-click ads. Use SEO for your self-marketing.

Read Our Featured Links

Read these featured links to learn more about SEO and what it means for you.

  • A very handy guide about- and the business benefits of SEO. It clarifies the specific techniques that enable forward-thinking entrepreneurs,leaders and changemakers to scale hands-off and create a positive image for their customers. All thanks to the inherent marketing systemization that results from their choice of SEO campaign. Not convinced yet? This readthrough will tell you all about it.
  • An article about- goes into the next step,which is how to actually go about choosing the SEO agency that will work best for you. Choosing the right consultant is a system in and of itself,and neglecting one factor could result in a mismatch and an ineffective marketing campaign.
  • -is a group of SEO consultants that are devoted to providing you data-based audits of your site. Their goal is to emphasize the specific challenges that are bottlenecking your SEO,and ultimately to help you overcome these challenges.

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How Much Time Do I Have To Sue For A Car Accident?How Much Time Do I Have To Sue For A Car Accident?

Getting involved in a car crash makes life difficult for you. You have to deal with the -,doctors,the other driver and his insurance company. The complexity of the events and the stress caused by the incident can leave you in a tough situation. You might not be able to continue with your work for several weeks,leading to a fund crunch. If this is not enough,there are the large monthly utility bills that you have to pay. You might be thinking when can you sue after a car wreck? Obviously,the sum you will sue for will also include the costs of repairing your vehicle.

Do not delayYou might face problems if you keep on waiting for an indefinite period to sue someone whose vehicle collided with that of yours,causing severe to it and resulted in serious injuries to you and the other persons present in the car along with you. The statute of limitations is usually 1 to 2 years on car accident cases. This implies that if you do not sue within this period,you forever lose your right to sue.

What do you need?Documentation plays a huge role in determining the successful outcome of a case. Photograph the scene of the crash with your mobile camera,and make sure that you take a snap of the license plate of the vehicle of the driver responsible for the crash. Note down the names and the contact numbers of persons who witnessed the accident. Contact a car driver immediately. When you decide to settle stuff via a lawsuit or through an insurance claim,it is a good idea to hire a reputable- who has successfully solved such cases in the past. Hiring such an expert offers you additional leverage during negotiations and will assist you to recover the maximum sum.

When Do I Need To Call An Emergency Plumber?When Do I Need To Call An Emergency Plumber?

Emergency plumbers are typically those who have to be called in when the water and electrical systems of a building has gone wrong. These individuals are not necessary to the operation of the building but are there for a good cause. The people that these emergency plumbers are called on are usually those who do not have the knowledge or can’t communicate with their friendly plumber. The most popular place for these calls is the home or office building. This is because it is more affordable to call a company than it is to hire a plumber in person to have a problem fixed.

If you have an emergency and need an emergency plumber,make sure that you have your plumber list ready. You should get several names of plumbers,or those who have emergency plumbers on their list,from your plumber list and know who is the best fit for the problem. If your name is on your list,they will be glad to help out with any emergency you may have. Always keep an eye out for emergency plumbers by checking around the business. You may want to ask the business manager or superintendent for their opinion,if they think the person they hired can handle the problem. Some people think that when they call a company,they are talking to an automated phone system,which is not always the case.

Make sure that you ask for their references before hiring a plumber. The one thing you can do if you cannot find anyone who used the company in the past,is to call the Better Business Bureau. They will have information on any complaints and the nature of the problem. You may want to make a point of calling the emergency plumber for any water damage problems that you might have,and it is likely that they will have experience with some of the business.

How To Fix An Image Upload Error In WordPress – A Step-By-Step GuideHow To Fix An Image Upload Error In WordPress – A Step-By-Step Guide

Are you experiencing the image upload problems on your WordPress website? Most beginners find this issue confusing because the image upload errors can occur without making any changes to the website’s settings.

However,among the most usual image problems in WordPress is a failure to upload images. By good luck,fixing this error is quite easy,and anyone can do it.

Now,we will explore how to fix the image upload problem in WordPress without sweating. Also,you will have to learn is what causes this problem and how to avoid it in the future.

And in case we miss anything specific to your situation,reach out to us here: -

What are the Causes of the Image Upload Error in WordPress?

Usually,the main cause of the image upload problem in WordPress is incorrect file permissions. Your web-hosting server stores your WordPress files,and it requires particular file and directory permissions to function.

Therefore,WordPress cannot read or upload the file on your hosting server if file permissions are wrong. In turn,you can get this error when you upload an image file:

Unable to create directory WP-content/uploads/date. Is its parent directory writable by the server?

In addition,the other sign of this problem is a situation where your images are not visible from the media library.

Was Your Website Working Well Before This Issue?

If that’s the situation,then you should know that this could happen because of various reasons.

If you are on a cloud hosting server,then a misconfiguration is enough to alter your permissions without authorization. For example,an upgrade made on your web-hosting server can change your file permissions.

However,you can fix this issue in case everything else is functioning well on your site. To do so,you need to use the right file permissions.

Now,come with me and learn how to fix this problem.

How To Fix Problems With Image Uploading In WordPress

The solution for fixing your image upload issue depends on whether the problem occurs to all images or one image.

Here’s what to do if the problem happens to all the images:

  • Disable your plugins,especially those that optimize images.
  • Examine if your PHP version is the cause of the problem.
  • Increase the WordPress and PHP memory limits of your website.
  • Change the file permissions.
  • Go to the Media Settings page and delete the file path.

On the other hand,if the problem occurs to one image:

  • Decrease the resolution of the image.
  • Rename the image.

We will start with solutions for one image,followed by solving issues for all other images:

1. Rename your file

If this issue occurs to one of your images,try to rename the file on your computer before you upload it to your WordPress. Ensure your file names do not have apostrophes,as they tend to make this error occur.

Besides that,ensure you write all your file names using lowercase letters. If this fails to work,try to change the file type. For example,convert a .jpg file to .png file.

2. Optimize your image prior to uploading

The uploading of large images leads to various issues. One of those issues is the image upload problem. Besides that,it can make you reach your website memory limit faster than the expected time.

The best solution is to avoid uploading a normal blog post image that exceeds your content width if it is not a header or featured image. To find out your content width,open any post on your website,and right-click anywhere in it. After that,select Inspect Element.

Click on every arrow to open the code until you spot a class named “content.” Once you spot it,hover your mouse over it. In turn,it highlights the content area of your blog post. This comes alongside your content width in a small pop-up box that is yellowish in color.

3. Delete the File Path from your Media Settings Page

Although this solution is not popular to this issue,it works in some cases. Go to your WP Dashboard>>Settings >> Media. Is there a file path that has a textbox showing where you need to upload the files? Delete the text in that textbox and then save the changes.

What do you do if the Media Settings page says otherwise? If you just see dimensions for images alongside a setting that needs you to organize your files in a month or year folder,this solution will not help.

4. Disable all Your Plugins

Are you optimizing your images using any plugin? If any,try to disable it before you upload your images and check if the issue disappears. Alternatively,disable all your plugins and see if that fixes the solution. If your website has grown and now uses many plugins,then you are about to hit the memory limits – the reason you cannot upload media files.

If disabling your present image optimization plugin worked,get another one to fix the problem. Alternatively,contact the developer of that plugin for solutions.

5. Increase the Memory Limit of your Website

If disabling all your plugins in step 4 worked,then you are near your PHP and WordPress memory limits. In most cases,this happens if you use a shared hosting server because shared servers have memory limits for their users.

In such a case,you need to request your host to increase your memory limit. However,you can do so if you are not a shared server. All you need is an FTP server to access your website,and then edit your files while adding code to them.

6. Change File Permissions

First,you need to use an FTP client like FileZilla to connect to your site. After that,go to /WP-content/folder. Here,you will see the uploads folder. WordPress keeps all your media uploads in this folder.

Next,right-click on the Uploads folder,and then choose File Permissions.

As a result,you will see the file permissions dialog box. Here,you need to change these settings:

  • First,set the numeric value to 744.

After that,check the Recurse into sub-directories box. Next,select the “Apply to directories only” choice.

Eventually,to save your changes,click on the “OK” button. In turn,your FTP client starts implementing your file permissions on the directories.

However,if changing the directory permissions to 744 did not fix the issue,try a numeric value of 755.

To apply file permissions to all files,change your numeric value to 644. Next,check the Recurse into subdirectories box,and then click the “Apply to files” button. Finally,click on the “OK” button to save your changes.

7. Change Your PHP Version

WordPress development uses the PHP language. Although WordPress recommends the use of PHP 5.6 version or recent,you can use PHP version 5.2.4 and above.

To fix the image upload problem,you can either upgrade to the recent PHP version or downgrade to the previous version. To do so,go to your cPanel>> Programming,services>>PHP Config.

Note:

You should back up your website before making any changes. If you are a beginner,ask your host whether you can use your PHP version. A single change can break your entire website.

Conclusion

Although this issue is mysterious to most WordPress users,you can easily fix it by following the above steps. If you are unable to fix this issue by yourself,contact your hosting provider for assistance.

Furthermore,you should consider hiring a developer if you are a new WordPress user. Your site might have a specific and uncommon code issue. Fixing this kind of problem is harder,like managing a WordPress website.

If you have any questions,comments or suggestions on how to fix the image upload problem in WordPress click the link for more info. -